Clinical Marketing Manager - (Remote)
Becton Dickinson NA

Job Description Summary
The Clinical Manager will assist in building BD's leadership position through strong differentiation of our Microbiology offering and by connecting stakeholder relationships both internally and externally.

Job Description

We are the makers of possible

BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.

We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a maker of possible with us.

Prefer EST Time Zone

The Clinical Manager is a field-based, commercial/non-sales role:

• Identify, engage and foster relationships with Regional KOLs of top Micro Lab practices identified by Marketing and in conjunction with local field intelligence on regional peer influence map. Existing Marketing tools, including maps, target lists, etc. will serve as a starting point.
• Identify, engage and foster relationships with key regional chapters of societies and organizations like SWACM.
• Build Regional Speaker bureau administrative tasks to ensure speakers are fairly and legally reviewed prior to initiating any speaking or other services on behalf of BD.
• Beyond speaking engagements, see opportunities and assist Marketing with execution of omni channel events (blogs, webinars, publications, videos) that use regional and national KOLs
• Train Sales people on promotional materials in conjunction with the Marketing team, connecting with Medical team where appropriate for scientific exchange.
• Organize and lead 2-3 events per year outside of national conferences.
• Attend National/Regional conferences for additional KOL engagement and to gather competitive intelligence.
• Provide customer insights with Sales and Marketing via standing meetings, to occur weekly. Microbiology Media, IDAST, Lab Auto, Informatics, Blood Culture

KNOWLEDGE AND SKILLS:

Customer Centricity:

• Strong knowledge of health care trends; customer focused problem solving.
• Ability to grow and maintain strong relationships with microbiology Key Opinion Leaders; Establish and maintain positive working relationships with others both internally and externally; To achieve the goals of the organization; Responsible for gaining and maintaining commitment for sustainable engagement, satisfaction, and outcomes.

Technical Expert:

• Regarded as a Clinical Expert in laboratory diagnostics with Standard of Care Expertise.
• Proven analytical skills which include problem solving, qualitative reasoning and hypothetical driven consulting approaches.

Strategic:

• Ability to Navigate the Decision-Making Unit (DMU) within the Clinical Laboratory market; Identify unmet Standards of Care; Total consideration to all IDS business opportunities; Distinguish transactional vs. value-based mentalities; Present shared priorities; Strong problem solver with limited direction provided.

Execution:

• Decipher analytics providing valuable outcomes; Gain commitment for sustainable projects being accountable/responsible for total customer engagement;
• Responsible for ongoing customer satisfaction.
• Understand ethical behavior and business practices, ensuring that own behavior is consistent with these standards and aligns with the our values.

Communicator:

• Collaborate amongst multiple teams with a high standard of Emotional Intelligence.
• Ability to read, comprehend, and compose detailed instructions, business correspondence and memos; and effectively present information in a one-on-one or group situation using effective communication tools and techniques.
• Advanced knowledge of MS Office applications, including but not limited to Word, Power Point, Excel, Outlook, and Teams

EDUCATION AND EXPERIENCE:

• Education BS or BA required.
• MBA, BSN, NP, or MSN preferred.
• Strong financial and analytical skill and applications to selling tools; Effective communication, and presentation skills.
• Minimum of 4-6 years' experience and demonstrated consistent success in process improvement, best practices, and change management within the Medical Device/IVD industries; Sales and/or marketing experience in Medical Device/IVD industries.
• Duties require ability to integrate projects within BDX Sales Organizations and Marketing Departments.
• Ability and willingness to travel up to 40% of the time within the region

For certain roles at BD, employment is contingent upon the Company's receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD's Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.

Why Join Us?

A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day.

To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.

To learn more about BD visit https://bd.com/careers

Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

#earlycareer

Primary Work Location
USA MD - Sparks - 7 Loveton Circle

Additional Locations

Work Shift

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