Market Manager, Center for Private Business - Charlotte and Western Carolina
Wake Forest University

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** Cover letter required for all positions and optional for facilities, campus services, and hospitality positions unless otherwise specified.Job Description SummaryOverview
The Wake Forest University Center for Private Business is seeking qualified candidates for the role of Market Manager, Charlotte and Western Carolina. The Charlotte and Western Carolina Market Leader will oversee and have sole responsibility for member prospecting, recruitment, onboarding, and retention, as well as continued relationship management for the Center's Charlotte and Western Carolina regions.

This is a remote, part-time position in the Charlotte area.Job Description

About the Role

Essential Functions:

Prospective Member Management

• Manage all tasks related to prospecting and recruitment of new members
• Maintain a prospective member pipeline
• Seek out and pursue prospective members for membership
• Manage all communications to prospective members
• Clearly and accurately describe the Center's functions, value proposition, and upcoming programs to prospective members

New Member Experience Management

• Manage all aspects of new memberships, including onboarding
• Confirm that new members have joined, paid, and successfully onboarded to the Center's membership
• Provide new members with a thorough orientation of Center resources

Existing Member Experience Management

• Manage all functions related to members' experience
• Host annual membership calls to gain relevant information about the membership experience
• Facilitate ongoing needs assessment of members and relay feedback to the team
• Provide ongoing assistance to all members to maintain excellent satisfaction and retention
• Provide continued stewardship of regional members throughout the year
• Attend Center programs

Data Management

• Use the Center's data management platform to manage prospects and members
• Maintain and update member's data and information in the Center system

Center Development and Strategy

• Create and implement new strategies that enable Center growth
• Manage membership activities to align with Center's budget
• Provide regional expertise and perspective to the Center team
• Serve on the Programming Review Committee as a regional representative
• Attend weekly team meetings as a part of the Center staff team

Other Functions:

• Statewide travel required

Required Education, Knowledge, Skills, Abilities:

• Bachelor's degree and 2-4 years of relevant experience, or an equivalent combination of education and experience in a business setting is required
• Proficient knowledge in marketing and communications
• Ability to strongly influence or persuade others
• Possesses the savviness to interact effectively and skillfully with business leaders
• Demonstrates a high degree of member focus and attention to service
• Ability to plan, organize, and direct multiple programs and activities
• Strong attention to detail and organization
• Outstanding interpersonal and community relations skills
• The ability to communicate and work effectively within a diverse community
• Ability to demonstrate effective communication skills both verbally and in writing
• Ability to organize workflow and coordinate activities
• Knowledge and understanding of the business community practices and customs

Accountabilities:

• Responsible for own work.

Physical Requirements:

Work primarily involves sitting/standing; communicating with others to exchange information; repeating motions that may include the wrists, hands, and/or fingers; and assessing the accuracy, neatness, and thoroughness of the work assigned.

Environmental Conditions:

Climate controlled, office setting.

Additional Job Description

About Us

Wake Forest University

Wake Forest University is a private, coeducational institution dedicated to academic excellence in liberal arts, graduate, and professional education. With over 5,400 undergraduates and 3,400 graduate and professional students, the student-faculty ratio is 11:1. Wake Forest is a collegiate university offering a vibrant, intellectual community with a rich cultural life, an impressive array of facilities, and a strong athletics program competing in the Atlantic Coast Conference (ACC). Since its founding, the University has adopted the motto Pro Humanitate, which is exemplified by a deep institutional commitment to public service and engagement with the world. For more information, visit: https://about.wfu.edu/.

Wake Forest University is located in Winston-Salem, a beautiful, mid-sized city centrally located in the Piedmont-Triad region of North Carolina. A family-friendly city with high quality schools, a wide selection of restaurants and shops, outdoor recreational activities, and numerous special events, it is known for its vibrant and thriving arts and innovation scenes. Residents enjoy proximity to the beautiful Blue Ridge Mountains (1.5 hours) and Atlantic beaches (4 hours), a moderate climate with four distinct seasons, and a very reasonable cost of living. Winston-Salem offers many of the amenities of a large city but with the sense of community and quality of life of a small town. For more information, visit: www.visitwinstonsalem.com

Center for Private Business

Located in downtown Winston-Salem, the Center's mission is to enable privately-held businesses to thrive by helping them to achieve dreams for their business, family, employees, community, and stakeholders by providing access to industry leaders, resources, networks, and education. It is our hope that the Center for Private Business continues to be a catalyst for economic growth and deeply embedded in the social prosperity of our region and beyond. Learn more about the Center at https://cpb.wfu.edu/

To learn more about careers at Wake Forest University, the Winston-Salem community and our other locations and entities, please visit our Career Site at https://hr.wfu.edu/careers/

Disclaimer:

This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by the employee's supervisor.

To help provide a safe learning and living community, Wake Forest University conducts background investigations and drug screens for all final candidates being considered for employment.

Wake Forest seeks to recruit and retain a diverse workforce and encourages qualified candidates across all group demographics to apply. Wake Forest University is committed to providing access and reasonable accommodation in employment for individuals with disabilities.

Time Type RequirementPart timeNote to Applicant:This position profile identifies the key responsibilities and expectations for performance. It cannot encompass all specific job tasks that an employee may be required to perform. Employees are required to follow any other job-related instructions and perform job-related duties as may be reasonably assigned by his/her supervisor.In order to provide a safe and productive learning and living community, Wake Forest University conducts background investigations and drug screens for all final staff candidates being considered for employment.Wake Forest seeks to recruit and retain a diverse workforce while promoting an inclusive work environment committed to excellence in the spirit of Pro Humanitate. In adherence with applicable laws and as provided by University policies, the University prohibits discrimination in its employment practices on the basis of race, color, religion, national origin, sex, age, sexual orientation, gender identity and expression, genetic information, disability and veteran status and encourages qualified candidates across all group demographics to apply.

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