Job Description Summary
Job Description
Why Join Us?
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day.
You will learn and work alongside inspirational leaders and colleagues who are equally passionate and committed to fostering an inclusive, growth-centered, and rewarding culture. You will have the opportunity to help shape the trajectory of BD while leaving a legacy at the same time. And through the organization's investment in BD University, you will continually level up your tech skills and expertise.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD visit https://bd.com/careers
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
The Vice President of Strategy, Urology & Critical Care (UCC) serves as a critical member of the UCC Senior Leadership Team. The incumbent reports directly to the WW President, UCC Business Unit.
The role is based in Covington, Georgia and will require onsite presence a minimum of three days per week.
This position will serve as the Strategic Development leader in support of a $1.4+B dollar global business in four primary platforms: Acute Care, Home Care, Endourology and Targeted Temperature Management.
The role will be responsible for understanding the macro-economic environment that BD UCC operates within, the strategies that the Business Unit is striving to achieve, and then proactively ensuring our marketing, pricing, commercial excellence, and business development strategies align with both.
ESSENTIAL DUTIES AND RESPONSIBILITIES including the following. Other duties may be assigned.
The VP of Strategy will advise the Business President and Senior Leadership Team (SLT) on assessing, prioritizing, and driving UCC's long-term strategic direction and growth across its portfolio.
- She/he will be responsible for developing a BU level marketing plan, strengthening the organization's value propositions within and across Platforms, when portfolios have common target customers. Work closely with the platforms and sales leadership to drive marketing discipline, planning and executing in both the portfolio management and go to market strategies.
- Drive commercial excellence across UCC by leveraging the BD Way of Marketing (BDWoM) and Selling (BDWoS) to evolve our GTM strategies. In partnership with the platforms, lead key strategic initiatives across platforms to deliver the right products at the right price in the right quantities with the right promotional mix for our customers. Work closely with the platforms and functions to ensure that the pricing, lifecycle management, evidence generation, GTM and customer experience strategies are embedded early in the development cycle.
- Partner with senior leadership team members to unify and establish UCCs global pricing strategy and discipline, leading the cross-functional effort to deliver margin expansion across UCC while establishing the right governance, processes, capabilities, and organizational plans to enable both global platforms and regional teams to deliver against annual pricing improvement goals. Represent UCC at the Global Pricing Council
- Responsible for identifying, assessing, negotiating, and finalizing new business opportunities that are in line with the overall business and strategic growth objectives for UCC and BD. Work collaboratively with other internal functions to assess market potential, financial viability, technical relevance, and proprietary / legal implications, of all potential new business opportunities. Her/his team will be responsible for completing financial models, preparing, and presenting opportunities to senior leaders, conducting due diligence of targets, and integration activities.
- Oversee the development of the strategic annual operating plan (ASR) in conjunction with the Platforms and Regions to drive profitable growth, supporting them in delivering plans and removing barriers to execution.
SUPERVISION:
- Directly manages a Sr. Business Development Mgr.
- Indirectly leads a global cross-functional team of resources across the business.
- Maintain leadership presence (hybrid - minimum three days per week onsite) at BD's Covington, Georgia campus.
EDUCATION AND QUALIFICATIONS REQUIRED:
- Bachelor's degree in law, finance, business administration, marketing, engineering or life sciences (MBA preferred).
- 10 to 15 years of strategic marketing, pricing, commercial excellence and business development experience in mid to large company in the medical device industry
- Sales experience is a plus
- Exceptional negotiating skills along with financial acumen.
- Thorough understanding of FDA regulations within the U.S. in addition to global laws and regulations related to IP and legal implications with acquisitions of technology, products or companies.
- Strong global perspective gained through effectively working in a matrixed global environment. Understands global healthcare markets and competitive environment, both developed and emerging.
- Strong external orientation focusing on customers, policy makers and regulators.
- Experience in new product design, development, and innovation
- Experience in developing and executing global initiatives
- Ability to integrate multiple external factors into a cohesive directional strategy is a needed management skill.
- Work effectively in a team-based organization, collaborates cross-functionally; effectively demonstrate success in influencing and building cohesive relationships among corporate/functions/platforms/regions
- Organizationally savvy; proven to be pro-active in an international business environment.
- Ability to maintain strong relationships with external thought leaders and market trends experts to ensure early identification of opportunity areas.
We are
the makers of possibleBD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a
maker of possible with us.
Primary Work LocationUSA GA - Covington BMD
Additional LocationsWork Shift
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